01/16/2024 - Le Coq Sportif: The official outfits of the French team for the 2024 Olympic Games revealed
Olympic Sparkle: The Dazzling Outfits of the French Team at the Paris 2024 Olympic Games
On January 16, the Maison du Sport français was the scene of a memorable evening, marking the long-awaited reveal of the French Team's outfits for the Paris 2024 Olympic and Paralympic Games .
The massive participation of more than 150 athletes from the French team created an electric atmosphere, underlining the importance of this event in the journey of athletes en route to the Games.
Astrid Guyart , Elie Patrigeon , and Michaël Jérémiasz spoke, highlighting the strategic importance of outfits in building a united and determined team.
Historic collaboration with Le Coq Sportif
This exceptional evening is the result of a historic collaboration begun after Le Coq Sportif 's victory in the call for tenders in 2019. Joint work between Paris 2024, the CNOSF , and the CPSF was deployed to dress no less than 900 athletes French.
This collaboration is a continuation of the new identity of the French Team, unveiled during the Beijing 2022 Games , highlighting a common emblem embodied by a conquering, determined and combative rooster .
Presentation evening and highlights
Stéphane Ashpool , Artistic Director of the French Team collections at Le Coq Sportif, spoke during the evening to detail the process of creating the outfits. An artistic and technical challenge successfully met, with the production of 150,000 pieces of outfits which will be worn with pride by the athletes.
A fashion show allowed athletes to showcase the different outfits, ranging from performance models to training and competition outfits.
Entrepreneur and founder of the “Pigalle” brand, Stéphane Ashpool has left his mark on the world of fashion and culture. His passion for sport and his creative vision have merged with the heritage of Le Coq Sportif, symbolizing the meeting between tradition and innovation. Since his integration, the designer has immersed himself in the creative process, meeting athletes and working closely with the Le Coq Sportif teams. Together, they have developed an iconic collection for the Paris 2024 Games, celebrating the cultural diversity of France. The outfits, from the performance to the competition, embody this fusion, reinterpreting the tricolor with a vibrant palette. A passionate collaboration that will dress the athletes, thus marking a new era in the history of Le Coq Sportif.
Characteristics of the 2024 French Team outfits
The outfits of the French Team for the Paris 2024 Olympic and Paralympic Games unveiled during this memorable evening transcend their simple clothing function. They embody living symbols, carrying a rich history and deep emotion. Designed to combine symbolism and functionality, these exceptional creations are designed to adapt to the diversity of body types and the specificities of Paralympic disciplines.
Village outfits
In the excitement of the Olympic village, the “Village” outfits embody the pre-competition spirit. Sporting a luminous ecru shade, each athlete, still behind the field, traces their path to victory with a “gradience” line. Made from ecru cotton and polyester fleece, these outfits offer unrivaled comfort, revealing an innovative “0% dye” strategy. The result of two years of collaboration between Le Coq Sportif and their industrial partner, located in Aube in France, they symbolize the union between tradition, modernity and sporting excellence.
Training outfits
The training outfits, true symbols of sporting intensity, vibrate to the rhythm of the strong emotions of this historic Olympics. The repeating curves represent the power of muscular efforts and vibrations, intertwined with straight lines symbolizing the clear trajectory followed by the athletes in this final stage before competition. Made from synthetic materials, these outfits combine breathability and elasticity to support athletes in their quest for performance, offering a perfect marriage between style, comfort and technicality.
Competition outfits
When it's time to shine on the world stage, competition outfits reveal all their splendor. The “gradience” is fully expressed, the result of more than two years of hard work by the Le Coq Sportif teams in collaboration with 30 Federations. These unique outfits, worn with pride by athletes, represent the pinnacle of effort and determination. They embody the perfect marriage between textile innovation, sporting symbolism and French elegance, offering competitors an outfit that matches their exceptional performances.
Catwalk outfits
After the effort and the triumph, the “Podium” outfits celebrate excellence with a subtle “gradience” giving way to a dazzling ecru. Purity and elegance are required to shine on the podium, where the French flag is erected in the background during the celebration. Inspired by the Coq Sportif archives and designed by Stéphane Ashpool , this special outfit, made in a shiny material, highlights the talent of French medalists. A true sports costume designed to honor exceptional performances and the grandeur of moments shared with the whole world.
Burst of colors and diversity
The Le Coq Sportif collection for the Paris 2024 Olympic and Paralympic Games transcends the simple clothing function. A living symbol, each outfit, from the Village to the catwalk, embodies a rich history and deep emotion. Designed to adapt to all body types and Paralympic disciplines, these exceptional creations celebrate diversity through a palette of vibrant “gradience” colors.
Paris light and local responsibility
Stéphane Ashpool created this collection as a tribute to the athletes of the French team and to the city of lights, Paris. Inspired by French elegance, the collection reflects a path where “gradience” intensifies competition. Faithful to its responsible industry, Le Coq Sportif develops local know-how in Romilly-sur-Seine , celebrating the meeting of sports, bodies and cultures through innovative and sustainable creations.
Find the collection at Marmon Sports
To stay informed on all the news and upcoming events, go to our Le Coq Sportif official French Team Paris 2024 Olympic Games collection . Discover and obtain now a carefully chosen selection of the most beautiful pieces from the collection revealed during this memorable evening. Get ready to support the French team in style during the Paris 2024 Olympic and Paralympic Games.
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